Sales and Marketing Director Job at Society Awards Finance Group, Charlotte, NC

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  • Society Awards Finance Group
  • Charlotte, NC

Job Description

About Us

Society Awards is the premier designer and manufacturer of high-end custom awards. Our clients include some of the most prestigious awards in the world, including the Emmys, Golden Globes, MTV Awards, YouTube Awards, BET Awards, The Voice Award, and Billboard Awards. We also work with Fortune 500 corporations, world-renowned artists like Jeff Koons and David Yurman, and nonprofits working to change the world. From concept to craftsmanship, and packaging to logistics, we deliver luxury service and unmatched expertise. When you work with Society Awards, you’re working with the very best.

Role Description

We are looking for a seasoned and motivated Sales & Marketing Director to lead our efforts in growing our business. You will be responsible for expanding our client base, increasing brand visibility, and driving sales. The ideal candidate will have in-depth knowledge of the luxury market and proven experience in both leading sales teams and executing marketing campaigns. This role requires someone who thrives in a fast-paced, entrepreneurial environment and is not only a strong planner but also hands-on in executing initiatives, whether it’s managing campaigns, working directly with clients, or leading the sales team to meet targets.

Responsibilities

Sales Leadership:

  • Lead and Mentor the Sales Team: Oversee a 10-member sales and client relations team, setting clear sales goals, providing coaching, and empowering team members to succeed.
  • Develop and Execute Sales Strategies: Craft and implement sales strategies focused on high-end, luxury clients, working closely with the team to convert leads and manage relationships with high-profile clients.
  • Client Management and Retention: Build strong relationships with key clients, acting as a point of contact for major accounts while guiding the sales team to maintain and expand client relationships.
  • New Business Development: Identify and pursue new business opportunities, using your network and sales expertise to drive growth.

Marketing Leadership:

  • Brand Strategy and Positioning: Take ownership of the company’s marketing strategy, ensuring that all initiatives align with the luxury positioning and brand values of Society Awards.
  • Oversee Digital Marketing Efforts: Oversee all marketing campaigns, including SEO, Google Ads, email marketing, and social media. Drive efforts to increase visibility and generate high-quality leads.
  • Vendor and Agency Management: Manage relationships with external vendors, including advertising agencies and media partners, ensuring cost-effective and high-impact marketing initiatives.
  • Marketing Team Development: Mentor and guide the marketing associate, fostering growth within the team while ensuring high-quality execution of marketing activities.

Cross-Department Collaboration:

  • Work Closely with the CEO: Collaborate with the CEO on strategic planning, new business initiatives, and ensuring the marketing and sales strategies align with long-term goals.
  • Coordinate with the Chief of Staff and Operations Team: Ensure smooth communication between departments, especially with the operations team, to deliver a seamless client experience.
  • Support Product Development: Provide marketing insights to the product development team to ensure market alignment and identify opportunities for new award designs or offerings.

What Makes You Great for This Role

  • You are a results-oriented leader: You lead your team with clarity and purpose, setting high standards and consistently driving performance with measurable outcomes. You are skilled at providing actionable feedback, and ensuring that everyone remains aligned with key objectives and accountable for their contributions.
  • You are both a strategist and a doer: You’re just as comfortable designing a marketing campaign as you are executing it. You enjoy rolling up your sleeves and seeing projects through from concept to completion.
  • You are a luxury market expert, with a keen understanding of high-end branding, client relations, and the nuances of the luxury industry.
  • You are a relationship builder: You know how to develop and nurture meaningful relationships with both clients and team members. You’re a strong communicator and an expert negotiator who brings the right people together to achieve a common vision.
  • You are analytical but creative : You can dive into data and uncover insights, but you also know how to apply that information in creative ways to attract, engage, and convert high-end clients. Your marketing campaigns are data-informed and creatively executed.
  • You work well under pressure: You thrive in dynamic, fast-paced environments and can juggle multiple priorities without missing a beat. Tight deadlines and evolving market trends are challenges you enjoy tackling head-on.

Required Qualifications

  • Bachelor’s Degree
  • 7+ years in sales and marketing, with at least 3 years in a leadership and team management role, preferably in a luxury or niche market.
  • Proven experience in sales and marketing for high-end brands or products, with a solid understanding of the unique dynamics of the luxury market.
  • Strong leadership skills, including the ability to manage a team, motivate others, and develop high-performing sales and marketing functions.
  • Comfortable with both high-level strategy and day-to-day execution, including digital marketing (Google Ads, SEO, social media), content creation, and sales tactics.
  • A track record of managing high-profile clients and building lasting relationships.
  • Excellent written and verbal communication skills with the ability to present ideas clearly and persuasively to internal teams, clients, and vendors.
  • Familiarity with CRM tools, marketing automation platforms, and analytics tools (Google Analytics, SEMRush, etc.).
  • Strong organizational skills with keen attention to detail.
  • Problem-solving mindset with the ability to proactively address and resolve issues.

Salary

$110,000 - $130,000; dependent on experience and fit for the role

Benefits

401(k)

Dental insurance

Health insurance

Paid Time Off (15 Days)

Holidays Off

Parental leave

Vision insurance

Summer Fridays

Hybrid Workplace

Job Tags

Holiday work, Summer work,

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